Pride of Palaka: The Resurgence of the Old-School Hawai‘i Fabric
Local designers Matt Bruening, Crystal Rose and Nāpali Souza give their insights on the palaka craze in Hawai‘i.
hawaii fashion
Amazing Mu‘umu‘u Worn for Mu‘umu‘u Month 2026
Guests donned beautiful mu‘umu‘u and enjoyed a Mamo Howell fashion show in celebration of the 11th anniversary of Mu‘umu‘u Month.
Can’t-Miss Local Holiday Markets and Craft Fairs on O‘ahu
Mark your calendar for these pop-up markets and fairs and get ready to shop small!
Beautiful Mu‘umu‘u Worn at Mu‘umu‘u for the Museum 2025
Guests dressed to honor the spirit of old Hawai‘i in captivating mu‘umu‘u. Plus, a fashion show by Puamana Crabbe Designs, Princess Ka‘iulani Fashions and TAV Pacific.
Gorgeous Mu‘umu‘u Worn at Mu‘u at the Museum 2023
Decked out in stunning new and vintage mu‘u and holokū from iconic Hawai‘i designers, guests celebrated Mu‘umu‘u Month at Queen Emma Summer Palace.
Shop Local: Where to Find Vintage and Secondhand Mu‘umu‘u on O‘ahu
January is Mu‘umu‘u Month in Hawai‘i! From Princess Ka‘iulani and Bete Inc. to Manuheali‘i and Mamo Howell, here’s where to shop for vintage and secondhand mu‘u.
Don’t Miss HoMA’s Fashioning Aloha Exhibition
Leaving Sept. 1, this exhibition is a fun and colorful exploration of alohawear’s origins, cultural crossovers and signature motifs.
Pitacus Chop Art Wows With Upcycled Vintage and Boro Looks
Designer Lisa Weimken transforms vintage fabrics from around the globe into fresh, one-of-a-kind fashions.
Go Check Um: 7 Hawai‘i Things We’re Loving This Week
From new music and art to fresh fashions and interiors—our quick picks for living stylishly.
Bon Appé-chic: Finery for Fall Fits
Indulge in fall accessories that offer delicious nods to your favorite Island treats.
You Can Now Shop Yireh at the Label’s New Sunny Kaimukī Showroom
Emily Jaime sets up a bright, airy (and shoppable by appointment!) headquarters just a stone’s throw from all your favorite Kaimukī haunts.
Love At Dawn Gives Second Life to Vintage Aloha Shirts and Mu‘umu‘u
Designer Angela Matsuo’s sustainable spin on alohawear reimagines classic Hawai‘i fashions in fresh, unexpected ways.
Local Brand Laulima's Designs Feature Lovely Native Flora and Fauna
Helmed by a conservation biologist, the Hilo label’s nature-inspired fashions and home goods are a call to protect endangered native species.
Exciting Mu‘umu‘u Month Events Happening in Honolulu
From shopping pop-ups and a vintage fashion show to a mu‘umu‘u repair class, get in on the fun celebrations and activities still to come this January.
Mom Talk: Q&A With Manon Salvi of Kalo Collection
Inspired by her own journey with motherhood, this French-born, Hawai‘i-based mama designs stylish breastfeeding-friendly clothing using natural materials.
Get Fit in the New Year with These Stylish Hawai‘i Activewear Brands
New year, new fire workout apparel.
Sunny Up Your Outfits with Lola Pilar's New Tropical Hats and Totes
Plus, a gorgeous new collection of photo prints from designer-photographer Kristen Reyno.
Stylish Hawai‘i Instagram Accounts to Follow Now
From photo shoots at exciting locales and the latest fashion and beauty trends, these local Instagram accounts will add tons of cool content to your feed.
Ready for Takeoff: Tropical, Hawai‘i-Inspired Luggage from Lei‘ohu Designs
Vacay in style with the Hilo label’s gorgeous lei, shell and flower patterns.
Acacia Has A Cool New Collab with Gossip Girl Star Evan Mock
Get the scoop on all the hot sellers and the Hawai‘i tie that brought the designers together.
We’re Obsessed: LexBreezy Hawai‘i’s By the Shore Collection is Pure Sunshine in Your Closet
And did we mention, it’s chock-full of gorgeous swimwear?
Tiare Hawai‘i Is Making Ultra-Cute Dresses from Pineapple, Banana and Eucalyptus
We talk with designer Jane Hoskins about the groundbreaking techniques she’s using to take the North Shore label green.
Sneak Peek: Honolulu Has Its First Reformation Boutique
The new Ala Moana shop is brimming with the eco-friendly brand's most-popular styles, plus a breezy collection tailor-made for Hawai‘i dressing.
