Kāko‘o Maui: Shop Online to Support These Maui Boutiques

Maui’s locally owned shops are brimming with great finds from Hawai‘i designers, artists and makers and could use your kōkua right now.


Ame Maui boutiques storefront

Photo: Courtesy of Âme


The abrupt halt in tourism caused by Maui’s Aug. 8 wildfire disaster has thrown many of the island’s small, neighborhood shops into serious fights to stay afloat. While you may not be able to hop over for an impromptu shopping session, you can lend them support from O‘ahu by snagging some items from their online stores. What’s also great is that all of these Maui boutiques carry pieces created by local artists, designers and makers, which means your supports extends to them as well.



Wings Hawai‘i

Snap up local label Wings Hawai‘i’s handmade, sustainable jewelry and apparel created using eco-conscious materials such as organic cotton, bamboo, non-toxic dyes and reclaimed metals. 100 Hāna Highway, Pā‘ia, (808) 579-3110, wingshawaii.com, @wingshawaii


Wings Hawaii woman in ocean woman lounging

Photos: Courtesy of Tara Timpone/Wings Hawai‘i



Biasa Rose 

In business for 30-plus years, this eclectic Maui boutique stocks apparel for the whole ‘ohana, home accessories, books, stationery and gifts. Our faves: the floral Lokahi Swimwear shirt dresses and cheeky Formidably Impressed greeting cards. Be sure to also check out its new fundraiser collection (below, right) created with Maui artist Sara DeYoung—100% of the proceeds go to local families impacted by the Aug. 8 wildfires. 104 Hāna Highway, Pā‘ia, (808) 579-8602, biasarose.com, @biasarose


Maui boutiques Biasa Rose tees and stickers

Photos: Courtesy of Biasa Rose



Lokelani Pā‘ia

The sister store to Biasa Rose, Lokelani Pā‘ia opened just this summer, and we’re loving its beach-chic aesthetic and homewares focus. Think jars of local honey, skincare, throw pillows and more. 62 Baldwin Ave., Pā‘ia, (808) 283-3990, @lokelanipaia


Maui boutiques Lokelani Paia shell jewelry

Photo: Courtesy of Lokelani Pā‘ia


SEE ALSO: These Hawai‘i Designers and Boutiques Are Donating 100% of Proceeds to Maui’s Recovery


Maui Girl

Founded in 1985 by Deb Wilson, this sweet shop has everything you need for active or lounge-y days on the water, including cover-ups, beach accessories and the Maui Girl swimwear line, handmade to order at Studio Makawao on the slopes of Haleakalā. Keep an eye out during the holidays for a fresh collection featuring full-coverage silhouettes and prints by Maui artist Caramiya Davies Reid. 12 Baldwin Ave., Pā‘ia, (808) 579-9266, maui-girl.com, @mauigirlswimwear


Maui boutiques Maui Girl exterior women wearing swimwear

Photos: Courtesy of Maui Girl



Liliko‘i Pā‘ia Maui 

You’ll find easy-going island fashions, swimwear and accessories, including fresh releases from Hawai‘i labels Acacia, Benoa Swim and XIX Palms. 18 Baldwin Ave., Pā‘ia lilikoipaiamaui.com, @lilikoipaiamaui


Maui boutiques Lilikoi Paia Maui woman in swimsuit at beach

Photos: Courtesy of Liliko‘i Pā‘ia Maui




Scoop up gorgeous jewelry strung with gems and pearls from owner Rachel Fabbio’s in-house line, plus flowy fashions and casual-chic accessories to match. 20 Baldwin Ave., Pā‘ia, (808) 793-2569, adelinaamare.com, @lelebyadelinaamare


Lele woman modeling jewelry boutique interior

Photos: Courtesy of Lele




Maui is home to the flagship location for designer Naomi Acacia Newirth’s ultra-popular swimwear and ready-to-wear label. Its new Fall 23 collection, featuring dainty and retro floral prints, will have you immediately adding to cart. 24 Baldwin Ave., Pā‘ia, (808) 446-3033, acacia.co, @acacia, @acacia.flagship, @acacia.kids


Acacia store interior

Photo: Courtesy of Acacia



Pearl Butik

Owner Malia Vandervoort’s love of travel translates into a beautifully curated mix of local and global goods with a strong focus on textiles. Snag vintage Turkish rugs, Moroccan pillows and blockprinted table linens, along with artwork, apparel and great gift items. 71 Baldwin Ave., Pa‘ia, (808) 579-8899, pearlbutik.com, @paiapearl


Pearl Butik store interior with artwork matches notebooks

Photos: Courtesy of Pearl Butik




Created by two friends living in very different parts of the world—Hawai‘i and Paris—Âme brings together tropical and Parisian aesthetics in an charming mix of fashions, accessories and homewares. The embroidered vintage chore jackets are our faves, along with the handcrafted candle holders and silk slip dresses. 3621 Baldwin Ave., Makawao, (808) 868-3434, amemauiparis.com, @ame.maui.paris


Maui boutiques Ame store interior

Photos: Courtesy of Âme


SEE ALSO: Kāko‘o Maui: Things to Do on Maui


Pink by Nature

Offering women’s and men’s apparel, accessories and home finds, Pink by Nature celebrates laid-back, modern style and a love for natural elements. Snag handmade ceramics from DS Clayworks and botanically dyed bandanas from Studio Sides. 3663 Baldwin Ave., Makawao, (808) 572-9576, pinkbynature.com, @pinkbynature


Pink By Nature clothing on racks ceramics on bookshelf

Photos: Courtesy of Pink by Nature



The Monarch Collective

Dedicated to shining a light on Hawai‘i talents, The Monarch Collective showcases small-batch goods from Island (most Maui-based) artists, which range from jewelry and fine arts to textiles, ceramics and beauty products. Currently, the shop is also offering Pay It Forward gift cards that you can purchase to be donated to women and families affected by the Aug. 8 wildfires. 3682 Baldwin Ave., Makawao, (808) 727-2057, monarchcollectivemaui.com, @themonarchcollective


The Monarch Collective jewlery and beauty products

Photo: Courtesy of he Monarch Collective



Tribe Maui

You’ll find a playful blend of retro beachwear and streetwear for women and men at Tribe Maui. Topping our wish lists: tropical Mikoh playsets, vibrant beaded Kisiwa Designs jewelry and David Shephard aloha shirts. 3682 Baldwin Ave., Makawao, tribemaui.com, @tribe_maui


Tribe Maui Credit Tribe Maui

Photo: Courtesy of Tribe Maui



Driftwood Maui

Browse sunny-day essentials galore, from pāpale to sundresses and swimwear. Driftwood carries more than 50 local lines, including brands that are harder to find on O‘ahu, such as Chlei, Ella May, Sigal and Maui Mari. 1152 Makawao Ave., Makawao, (808) 573-1152, driftwoodmaui, @driftwoodmaui


Driftwood Maui clothing on racks

Photos: Courtesy of Driftwood Maui




Check out the latest releases from Kūlua, Maui designer Anna Kahalekulu’s line of clothing for women, men and keiki. Featuring prints inspired by her Hawaiian heritage, Kūlua’s small-batch collections are handmade using sustainable materials. 1156 Makawao Ave. 1A, Makawao, (808) 727-0220, kuluamaui.com, @kuluamaui


Kulua woman and girl in front of store

Photos: Courtesy of Kūlua



Home by Driftwood

This sister store to Driftwood Maui is a go-to for lovely homewares perfectly curated for Island life. We’re partial to its deliciously scented Makana candles, dried bouquets and Vintage Kantha quilts made from upcycled saris. 1160 Makawao Ave., Makawao, driftwoodmaui, @home_by_driftwood


Home By Driftwood glassware and ceramics on table

Photos: Courtesy of Home by Driftwood


Read more stories by Brie Thalmann