Free People Tapped Aloha Collection To Create These Sporty-Chic Beach Bags
Cool enough to take you from the sand to the street with ease.
Photos: COURTESY OF FREE PEOPLE
Don’t you just love it when a great collab comes together? We sure do, which is why we were thrilled that Aloha Collection, maker of some of the coolest beach bags around, recently joined forces with boho go-to Free People.
The brands first connected after Free People’s president received an Aloha Collection pouch as a gift. “Her mom had visited Hawai‘i and brought back one of our pouches,” says Aloha Collection co-founder Rachael Leina‘ala. “Around the same time, one of Free People’s designers picked up an Aloha pouch in Tokyo. They made the connection and ended up reaching out to us.”
The result is a twice-as-nice collection created exclusively for FP Movement, Free People’s athleisure department. Leina‘ala and co-founder Heather Aiu transformed their signature coated Tyvek fabric into a handful of fun silhouettes—a regular-size duffle; a sleek waist bag; and an adorable mini duffle, a new style for the brand.
Each comes in several playful colorways. You’ll find a powder-blue sky style complete with fluffy clouds and a splatter pattern featuring pastel paint drops. The collection’s solids options, black with electric-green handles and white with neon coral, offer a more minimal vibe.
Splash-proof and wonderfully lightweight (you’d swear they’re made of air), the bags are perfect for everything from beach days and gym sessions to Island hopping and cruising around town. “I’m from Kaua‘i and love using the Hip Pack on hikes,” says Aiu. “You never know when a rainstorm will hit—it’s saved me so many times while hiking Sleeping Giant or the Nāpali Coast!”
“I use my duffle after my daily hot yoga classes to stash my soaked towel and clothing before I head to our office,” says Leina‘ala. “I also have a duffle that I keep all my swimsuits in so they’re always together and ready to go!”