HONOLULU Fashion Week Launch

(left to right) DJ Elli-Rose, HONOLULU Magazine Publisher Alyson Helwagen, Creative Director Takashi Kumagai. Elli-Rose is wearing a dress designed by Kumagai using Sig Zane fabric. Photo: Ross D. Hamamura/SONY

Surfboard created by Japanese legendary surfer Kohei Chiba. Chiba learned to surf in Hawaii, handcrafts boards for his company, 303 Surfboards, in Kaifu, Shikoku but spends every winter on Oahu's North Shore. Photo: Ross D. Hamamura/SONY

aio founder and president Duane Kurisu with 303 surfboards owner and founder Kohei Chiba. Photo: Ross D. Hamamura/SONY

HONOLULU Magazine's Stephen Guzman, Gary Saito, Angelica Rabang and Maria Lieber. Photo: Ross D. Hamamura/SONY

Governor Neil Abercrombie, wife Nancie Caraway and Japan Creative Director Takashi Kumagai. Photo: Ross D. Hamamura/SONY

Japan Fashion Week Tokyo Director of International Affairs Akiko Shinoda. Photo: Ross D. Hamamura/SONY

Japan Fashion Week Tokyo Director of International Affairs Akiko Shinoda. Photo: Ross D. Hamamura/SONY

Hawaii Fashion Incubator co-founders Toby Portner and Melissa May White and James Cave. Photo: Ross D. Hamamura/SONY

Morihiko Sekita,Masato Sekiguchi, Takashi Kumagai, Tetsuya Suzuki, Elli-Rose, Shigeo Suzuki, Governor Neil Abercrombie, Akiko Shinoda, Kohei Chiba. Photo: Ross D. Hamamura/SONY

David Erdman, Pacific Basin Communications President Scott Schumaker and Carla Kawakami. Photo: Ross D. Hamamura/SONY

Hawaii Fashion Incubator co-founder Melissa May White and Amanda Stevens. Photo: Ross D. Hamamura/SONY

Japan DJ Elli-Rose in a custom dress designed by Takashi Kumugai using Sig Zane fabric. Photo: Ross D. Hamamura/SONY

Japan DJ Elli-Rose in a custom dress designed by Takashi Kumugai using Sig Zane fabric. Photo: Ross D. Hamamura/SONY

HONOLULU Magazine Fashion Stylist Stacey Makiya, Jordan Lee, HONOLULU Fashion Editor Brie Thalmann, Lauryn Chin. Photo: Ross D. Hamamura/SONY

HONOLULU Fashion Editor Brie Thalmann, Japan Creative Director Takashi Kumugai and HONOLULU Fashion Stylist Stacey Makiya. Photo: Ross D. Hamamura/SONY

Chad Okino, Jenny de Jesus, HONOLULU Magazine's Christi Young, HONOLULU Magazine's Stacey Makiya, Kecia Littman, HONOLULU Magazine's Brie Thalmann, Jenny Cao-Wu, Tyson Joines, Taneka Stephens. Photo: Ross D. Hamamura/SONY

HONOLULU Magazine Fashion Editor Brie Thalmann, aio Founder and President Duane Kurisu and Fashion Stylist Stacey Makiya. Photo: Ross D. Hamamura/SONY