Monday, May 5, 2008

Scent of a Woman

www.leichic.com Evoking tropical island flowers is nothing new for luxury perfumes. Every department store from Pasadena to Peoria carries scents like Estee Lauder’s Beyond Paradise and Michael Kors Hawaii.

But none of them have any real connection to someplace tropical – except maybe an escape wish.

That’s not the case with the newly launched Saffron James Parfums. Developed by former Lucky contributing editor and Big Island native Kate Growney, each of the three scents in the new line is derived from familiar Hawaii flowers.

All three also have elegant Hawaiian names that carry a sexy connotation -- reading one of the wooden perfume www.leichic.comboxes will clue you in to the hidden meanings.

Le‘a’s aroma of citrus yellow and tender pink plumerias also hints at a special kind of intimate pleasure. ‘Ume entices with the name of an ancient sexual game and approachable, earthy white ginger. Pūnono summons puakenikeni and a woman’s unique rosy blush.

Every concoction mingles these fragrant local blossoms with bold notes like pineapple leaf, yuzu, vanilla and Tunisian opium— one flower to fit each stem of your personality.

Previously only on sale at Studio Fred Segal in Santa Monica, the perfumes went on sale through Growney’s website just last week.

Available at www.saffronjames.com

Posted on Monday, May 5, 2008 in Permalink

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About Lei Chic

Lei Chic is a daily email and shopping blog that plugs you into Hawaii's newest and hottest boutiques, designers, trends, spas and salons, and more. You'll also discover all the cool events, dinners and sales happening around town in our Weekend Picks every Thursday and Saturday. With Lei Chic, you'll get the inside scoop on what everyone will be talking about tomorrow – in your inbox today.

Lei Chic associate editor Terri Inefuku graduated from Northwestern University with degrees in Journalism and International Studies, and worked in New York, Chicago, Austin and Honolulu as a broadcast journalist before joining HONOLULU Magazine. When she's not rooting out new fashion discoveries for Lei Chic, you'll find her in the kitchen baking up treats for family and friends.
 


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