Whole Foods Market

Parmageddon: Who cut the cheese?

Ed Morita,

Qui a coupe le fromage? Or, for you non French speakers, who cut the cheese?Saturday, cheese mongers at Whole Foods Markets across the United States, Canada and the United Kingdom attempted to break a Guinness World Record by simultaneously cracking 400…

Behind the recipe: Parmigiano ice cream cannoli

Ed Morita,

In honor of this Saturday’s attempt to set the Guinness World Record of simultaneously cracking 500 wheels of Parmigiano Reggiano (dubbed “Parmageddon”), Whole Foods Market has asked bloggers to share their stories about the role this cheese has played in their…

One Strong Ohana Launch

Ed Morita,

The Hawaii Children’s Trust Fund held a tweetup Thursday night at P.F. Chang’s to spread the word about its “One Strong Ohana” campaign. With the help of a partnership with the Joyful Heart Foundation, Jamba Juice, Whole Foods Market and…