We love malihini, (newcomers, if you happen to be one). We welcome you with open arms and flower lei. Don’t be surprised if people you’ve just met start calling you aunty or uncle—we treat everyone like family here. Hawai‘i’s warm hospitality has earned us the nickname the Aloha State. Aloha has many meanings, but above all, it means love. We show our aloha in many ways, like when we shaka to each other as a way of saying thanks when driving.
Newcomers fall in love with the place, and many end up staying for good, and become kama‘āina (devoted longtime residents, or locals). Hawai‘i is constantly changing and developing, and we want to introduce you to everything our Island home has to offer—beyond the beaches and waterfalls in the tourist pictures. We’re a burgeoning hub of teachers and professors, tech entrepreneurs, scientists, chefs, fashion designers and more. There’s a lot to see, taste and do here. At HONOLULU Magazine, we strive to be your user’s guide for the city, pointing you toward everything you need to make your life in Honolulu the best it can be. So dive in and read up on everything you need to know to become a true kama‘āina.
American Savings Bank is proud to present this Newcomer’s Guide. We are a leading and locally owned financial institution that has helped make dreams possible for island residents and businesses for more than 90 years. Our strength comes from helping customers succeed and supporting the communities where we live. From all of us here: Aloha! E komo mai (that means, welcome) to your new home.