Monday, March 1, 2010

Scrap Happy
No one knows that one woman’s trash can be another woman’s treasure better than you.

You took a lot of teasing for stockpiling all the table scraps after Thanksgiving. But your fam sure ate their words when you whipped up delicious Turkey Crepes with Cranberry Sour Cream made entirely from leftovers.

You’re the designated packrat at work for squirreling away all those busted computer parts. But you got the last laugh at Christmas when you unveiled your keyboard wreath and mouse snowman bedecked cubicle.

Even the latest addition to your wardrobe—a pair of snazzy straight-leg jeans from the newly launched R.E.U.S.E denim line, is made almost entirely of recycled materials.

In fact, 80 percent of every item in the line, which hit Hawaii’s shelves just last week, is constructed from reconstituted cotton—scraps collected from the floors of garment manufacturers. Only recycled water and eco-friendly dyes are used in their production, which makes for a smaller carbon footprint for each pair of jeans.

What’s definitely not recycled are the line’s fresh styles. R.E.U.S.E.’s ultra-flattering skinny, boot, and straight-leg cuts come in a variety of trendy washes paired with even cooler pocket and distressing details, like the bleached-out light wash reBORN skinnies with crystal accents and the dark wash reVIVED bootcut with whiskering and rope embroidered flap pockets. They're all low or ultra-low rise but sit snugly at your hips to eliminate any butt cleavage.

The mix also includes a handful of equally chic short shorts, Bermudas, and mini skirts, all replete with the same edgy design elements.  

Best of all, every last piece is priced under $100.
So you can add to your pile of treasure, while still saving a little gold.

In Hawaii, R.E.U.S.E. is currently available exclusively at Flower Child, 41 Kihapai St., Kailua, 808.263.0288. View the full range of styles online here.

Posted on Monday, March 1, 2010 in Permalink

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About Lei Chic

Lei Chic is a daily email and shopping blog that plugs you into Hawaii's newest and hottest boutiques, designers, trends, spas and salons, and more. You'll also discover all the cool events, dinners and sales happening around town in our Weekend Picks every Thursday. With Lei Chic, you'll get the inside scoop on what everyone will be talking about tomorrow – in your inbox today.

Lei Chic associate editor Natalie Schack has been a cultural anthropology student,museum worker bee and dabbler in graphic design. When she isn't scouting new fashion, compiling to-do lists or crafting puns, Natalie spends her free time dreaming up elaborate picnic ideas; "researching" via YouTube tutorials, blogs and Instagram; and dusting off her pith helmet for the next adventure life throws her way.

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