Inside Information
411 Operator: Aloha, city and island, please?
You: Hi, I’m trying to locate a new designer outlet boutique that just opened in Waikiki. It’s called Outlet 411 by MixMix.
Operator: An outlet…in Waikiki? Are you sure you don’t mean Waikele?
You: Nope, you heard right. It’s in Waikiki. In fact Outlet 411's owner, Tomoya Tsuruhara, specifically opened in town because he knew people were tired of driving halfway across the island for a good deal.
Operator: Hmm…I’m having trouble locating it. Do you have any other details?
You: Well, I know that it's the sister store of the men’s clothing boutique, MixMix, on Lewers Street. And it carries a ton of cool women’s designer clothing and accessories from Europe, France, New York, and L.A., all at deeply discounted outlet prices.
Operator: Ooh…any good brands?
You: Totally! They've got ultra-comfy slouchy tees and tank dresses from T by Alexander Wang, Cheap Monday skinny jeans, super cute Marc by Marc Jacobs tops and dresses, Prada sunglasses, and stylish wares from Miu Miu, Dolce and Gabanna, Marni, and more.
Operator: Wow! I think I’ll head down after work. Where did you say it was?
You: Um, that’s why I called you.
Outlet 411 by MixMix, 417 Nahua Street Unit 6, Waikiki, 808.926.1177. For more info, email info@mixmix.com or click here
Posted on Tuesday, January 19, 2010 in Permalink




Lei Chic associate editor Terri Inefuku graduated from Northwestern University with degrees in Journalism and International Studies, and worked in New York, Chicago, Austin and Honolulu as a broadcast journalist before joining HONOLULU Magazine. When she's not rooting out new fashion discoveries for Lei Chic, you'll find her in the kitchen baking up treats for family and friends.

