Edit ModuleShow Tags

Jun Jo and El Señor Team Up for A Rad Surf-Inspired Jewelry Collab

Go rush ’em, go.


Published:

Jun Jo

Photos: Mel Jeong

 

If you’re a fan of Hawai‘i fashion or surf culture, chances are that you’ve heard of Jun Jo. As a co-founder of the mega-popular local label In4mation and an award-winning pro surfer, the designer-creative has made his mark in both worlds.

 

In fact, his company JUNXJO is often a vehicle for fresh collaborations that bring the two together, producing everything from stylish surfboards sold through Saturdays NYC to a signature shoe for skate brand Etnies.

 

This month we can’t wait to get our hands on Jo’s latest release, created with another big name in the skateboarding world—Spencer Fujimoto, owner-designer of New York jewelry label El Señor, known for its edgy street-inspired styles.

 

Jun Jo Surf Fin Pendant

 

In sterling silver, the duo’s unisex Surf Fin Necklace features a sleek surfboard fin pendant strung on a sterling silver box chain, designed in celebration of the love of surfing.

 

Surf Fin

 

The minimal design nods to Jo’s affinity for surfing’s elemental, pared-down nature. “I just like the freedom,” he says. “I like going out there and feeling that connection to nature, feeling the vibrations of the ocean. It’s rhythmic. It’s a pure feeling.”

 

Jun Jo Family

Jun Jo and his son.
Photo: Courtesy of Jun Jo

 

After all, just as fins help guide a board through the water, surfing has steered much of Jo’s life. “By the time I was 17 I was surfing professionally, which led to traveling the world, meeting people and being exposed to fashion,” he says. “Then I met Ryan [Arakaki], Todd [Shimabuku] and Keith [Kanagusuku] and we started In4mation. Surfing has brought me everything in my life. So now it’s cool to bring my surf roots into my fashion.”

 

JUNXJO x El Senor Surf Fin Pendant, $98. Available at junxjo.com, elsenornewyork.com, and in-store at Owens & Co., 1152 Nu‘uanu Ave., (808) 531-4300, and Salvage Public, Ward Village, (808) 589-0500.

 

READ MORE STORIES BY BRIE THALMANN

Edit ModuleShow Tags Edit ModuleShow Tags Edit ModuleShow Tags
Edit ModuleShow Tags
Edit Module

Subscribe to Honolulu

Honolulu Magazine August 2018
Edit ModuleShow Tags

Trending

 

Remembering Anthony Bourdain, Who Helped Share the Stories of Hawai‘i

Anthony Bourdain

The chef, writer and TV host filmed episodes of "No Reservations" and "Parts Unknown" in the Islands.

 

7 Iconic Sugar Mill Smokestacks That Still Stand Tall in Hawai‘i

Smokestacks Sugar Mill Ladd

The landmark smokestacks serve as daily reminders of these communities’ rich plantation history.

 

Hawaiʻi Summer 2018 Bon Dance Schedule

Obon Festival Moiliili

Obon season is here, time to dance!

 

The Ultimate “Jurassic World: Fallen Kingdom” Drinking Game

Jurassic World

The filmed-in-Hawai‘i sequel to 2015’s summer blockbuster premieres June 22.

Edit ModuleShow Tags